Is a business ever supposed to feel “finished”?
Is there a day when you’re supposed to walk in, look around and realised that everything you’d intended to achieve has been achieved?
If so, how will you know?
In what I do, I work with a lot of what is sometimes called “Type A personalities”.
Psychology defines this as…
“A personality type characterised by a constant feeling of working against the clock and a strong sense of competitiveness”
Unfortunately, it also suggests that Type A personalities generally experience a higher stress level, hate failure and find it difficult to stop working, even when they have achieved their goals.
In other words, those who are very equipped to achieve their goals, but not so much to enjoy it once they get there.
Often, I’ve noticed they have a habit of resetting the goal the closer they get.
As they get close to achieving target a, suddenly it’s about target a+b.
When a+b appears on the horizon, it’s time for a+b+d+e+f to be important.
…and so on until, well, burnout usually.
When you don’t define (write down) the End Game you’re aiming for, it makes it easy to forget that’s what you’re aiming for.
This means that you end up passing through the station, skipping the celebration and allow success to always be one small step away.
Define your End Game, so when the day comes you’ll now it, recognise it and celebrate it BEFORE moving one.
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