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What can financial advisors learn from those guiding the world’s wealthiest and most complex families? And how can you position yourself as the advisor your A+ clients call first?
In this episode of the Top Advisor Podcast, Bill Cates interviews Rich Wolkowitz – attorney, advisor, and founder of Xylogenesis. From White House counsel to family office insider, Rich shares unique lessons that every financial professional can use to deepen trust, expand value, and strengthen client relationships..
3 Key Takeaways:
- Advising ultra-wealthy families is about more than money. The right brain side – trust, relationships, and emotional dynamics – is often where true value is built.
- Being the “first call” advisor sets you apart. Learn how to position yourself so clients rely on you first – for both financial strategy and unexpected family challenges.
- Legacy requires alignment. Rich’s brilliant tree rings metaphor shows families (and their advisors) how to connect future aspirations with present-day decisions in a meaningful, lasting way.
Rich and Bill Discuss:
- Why speaking truth to power is essential for advisors who want lasting influence
- Rich’s personal journey – from next-gen family business member to White House attorney to trusted family office advisor
- Real-life examples of the unexpected roles a family office advisor can play – from finding rare medical specialists to supporting a cat with cancer
- Why building a strong advisory team and collaborating across disciplines keeps you off the “replace” list
- How to help families build sustainable, purpose-driven offices with the right people and plan
- … And more!
Related: If You Own the Problem, You Own the Business: What Top Advisors Do Differently