4 Ways to Improve Your Small Business Finances

“Money makes the world go ‘round,” as they say, and nowhere is this more true than in a business. Businesses all work toward the goal of accruing wealth, but a business owner also needs to master the art of managing money in order to maximize profits. Knowing how to maximize revenue and minimize expenses is essential to improving your profits margins, and these tips will help you get started.


From the ground up, money is an integral part of any business, because a business owner needs funding to even open his or her doors. Getting funding is usually done through one of two channels. Many business owners choose to obtain a business loan from a bank, while others prefer to get the financial backing of a private investor. In order to get a business loan, you’ll need to have impeccable credit, so consider inflating your credit score with a secured credit card before applying. This can be done by using your credit card only for purchases that you can afford with the money you have on hand so that you always make your payments on time. A private investor will be more interested in vetting your business plan, so make sure that your plan stands up to scrutiny. This isn’t only essential for convincing investors to back you, but also for long term success within your business. Therefore, this is a priority even when receiving a business loan.


In order to make a profit, you’ll first need to understand your finances, and that means you’ll need to keep accurate records of your spending and your earnings. What remains of your revenue after covering your expenses is what constitutes your profit, which means that an understanding of these figures is necessary in order to make the changes necessary to increase your profit margin. For this reason, hiring an accountant is a great idea, because your records need to be immaculate if you want to use them to refine your approach. Moreover, businesses are expected to accurately report their earnings on a quarterly basis, so there’s no room for error.

Reducing Expenses

As they say, “you have to spend money to make money.” Every business has operational costs they’ll need to cover, and these expenses are known as your company’s overhead. Reducing your overhead costs is one of the main ways you can increase your profits, because it simply allows you to keep more of your total revenue. One great way to reduce your overhead is to retool your supply chain. While the supply chain is necessary for any business, there are variables that you can tweak in order to make your supply chain work for you. You can cut out distributors entirely in order to save money by buying directly from manufacturers, for example, or you could simply partner with more cost effective distributors in order to get the best prices possible.

Increasing Revenue

In addition to lowering your operational costs, you can boost your profits by simply earning more money. This can be done in a number of ways, because there are many ways that you can increase your sales figures. Revamping your marketing strategy is one of the most integral ways, and you can do this by hiring a professional marketing firm. While this incurs an additional cost, this cost is far outweighed by the extra money you’ll make by expanding your reach. While you can also charge more for your products and services, conventional wisdom states that you actually run the risk of making fewer sales when you increase your prices. Undercutting competition insofar as possible is the dominant strategy when it comes to sales.

A business is all about money at the end of the day. While this is what makes owning a business a dream for many, it also necessitates a certain amount of fiscal literacy that can turn some people off. These tips will help you come to grips with managing your business finances in order to create a lasting and successful business.

Related: 5 Common Mistakes Made by Small Businesses