Arjen van Berkum is a columnist, motivator, bon vivant and innovation fan from the Netherlands. He is a visiting lecturer at Delft University of Technology (TU Delft) and founder of Betula Services . At Betula Services they believe in co-creating the best possible value chain. They have the answer to complex issues surrounding resource management, driven by innovation, leadership, technology, HR processes and performance management. Arjen was recently named Chief Disruption Officer (CDO) at Conclusion . Learn more here .