11 Most Read Articles of the Week!

1. Crypto: No Longer Something You Can Ignore with Matt Hougan

Matt Hougan is the chief investment officer of Bitwise Asset Management, pioneer of the first cryptocurrency index fund and a leading provider of rules-based exposure to the cryptoasset space. He also co-authored the CFA Institute’s research foundation brief, Cryptoassets: The Guide to Bitcoin, Blockchain and Cryptocurrency for Investment Professionals.  In this episode of Power Your Advice, Doug Heikkinen and Matt discuss the growth of the cryptoasset space, and why you can’t afford to ignore it. — Power Your Advice

2. Asset Prices Are Up: Where Are the Value Buying Opportunities?

If you’ve ever wondered what trillions of dollars in monetary and fiscal stimulus looks like, it appears you got your answer. Everything is up right now. Stocks are up. Earnings are up. Consumer spending is up. Commodities are up. Food prices are up. Home prices are up. Car prices are up. Cryptos are up. — Frank Holmes

3. What is the Value of Your Practice?

Given some of the trends in financial services there must be serious questions about how to accurately value a practice of a financial adviser.  The short answer to what is an accurate value of any practice will of course always be “whatever a buyer is willing to pay, and which you are willing to accept“.  That answer does not however help to establish the initial expectations, or ongoing negotiations.  And the smaller the advisory practice the more volatile the valuation range should be if one is to be truly objective about it all…but that is not how the industry generally works historically. — Tony Vidler

4. Who Do Your Clients Listen To?

Financial professionals work very hard to develop a meaningful relationship with their clients.  It is critical to gain trust and respect from their clients in order to effectively help them with their financial lives.  That is often achieved over time, through a strong referral from a friend or family member, the advisor providing services or expertise the client doesn’t have, as well as a variety of other methods.  After this trust has been developed, many financial professionals think that they are the source of investment information for their clients, however this isn’t always the case.  There are many other sources, and people, that investors are listening to, and advisors who are aware of the other sources their clients could be seeking will be able to address any questions or concerns raised as a result of getting information from sources other than themselves. — Catherine McBreen

5. Differentiate Your Advice with Direct Indexing with Barrett Ayers

Barrett Ayers is the President of Adhesion Wealth, a leading provider in outsourced managed account solutions.  In this episode of Power Your Advice, Doug Heikkinen and Barrett discuss direct indexing – what it is, how it works, and why you should consider it for your clients’ portfolios. — Adhesion Wealth

6. Testimonials Make a Clear Brand More Important Than Ever

The testimonial rule will soon be history – and good riddance. But beware. In an environment where you can encourage and promote feedback, the clarity of your target market and value proposition is more important than ever. Who you ask for testimonials and what they say will have a strong influence on the effectiveness of your message. And avoiding bad reviews will take on new significance. Here are some of the things to keep in mind as the effective date of the new marketing rule becomes effective. — Stephen Wershing

7. The Many Advantages of Being a Newer Advisor

“I met Mr. Sanders.  He’s just a kid.”  Younger people often feel at a disadvantage in the financial services business.  It’s a business where silver hair implies competence.  Experience has value.  As a newcomer, you have advantages. — Bryce Sanders

8. 4 Things Investors Can Learn From Jockeys To Improve Their Track Record

After a pandemic-driven move to September last year, the most famous U.S. thoroughbred horse racing event is back in its familiar spot. The Kentucky Derby will be run tomorrow, the first Saturday in May, as is it’s tradition. There is a lot of tradition on Wall Street, and in the process of investing one’s hard-earned wealth. And, as a fan of both investing and horse racing, I can’t help but see how the two tie together. — Rob Isbitts

9. Telemedicine Is Right Post-Pandemic Healthcare Prescription

The coronavirus pandemic brought about myriad investment implications, some temporary and plenty more that will be long-lasting. In the latter category is the acceleration of themes and trends that were already blooming prior to the pandemic. Think cloud computing, healthcare innovation and online retail, just to name a few. A result of that acceleration is rapidly increasing adoption of thematic investment strategies, namely exchange traded funds. — Todd Shriber

10. Digital Storytelling: Bring Your Stories to Life Online

Digital Storytelling uses multimedia tools to bring stories or narratives to life. Digital stories are versatile and can cover a wide variety of topics. You may create them to explain a concept, to educate in an interactive way, or even to recap an event.  Digital stories usually are videos that include music, other audio, images, and video clips with text overlay (or captions) that come together to tell the story.  — Maribeth Kuzmenski

11. What’s Value Got to Do With It?

In Stronger Through Adversity, Amir Dan Rubin, Chair and CEO of One Medical, discussed how he adjusted value drivers in response to the pandemic, noting “We continued to focus on delivering the highest quality care, providing accessibility, and delivering service affordably. Being based in San Francisco and having a robust technology team, we sped up our cycle times on human-centered design and technologies that make the lives of our providers, members, and company clients easier. We also moved heavily toward our existing and highly popular virtual care platform.” Virtual services were of increased importance to provide 24/7 patient access when face-to-face care became limited. — Joseph Michelli