What Is Sales Performance Management Software?

A new sub-genre of enterprise software is emerging. It goes by the term, "Sales Performance Management Software." Here is a quick introduction.

Ever wanted a software that could actually codify your sales culture, objectives, process and performance expectations in real-time?

You're in luck. Welcome to the age of Sales Performance Management Software .

This new breed of enterprise technology is a logical outgrowth of internal business intelligence, gamification and real-time data analytics. And it's primed to take over the world of inside sales.

An Introduction to Sales Performance Management Software

Think of Sales Performance Management Software as the wingman to your CRM, Phone System and Sales Leadership. It's the sentinel that ensures you're getting maximum value out of your investments in your sales team's talent and technology.

It's taken a few years longer than initially projected, but the emergence of sales performance management software is finally starting to come into focus.

A successful inside sales organization optimizes people and process. Doing so requires a healthy culture (competitive, collaborative and consistent) and healthy process (focused, transparent, data-driven and goal-oriented).

Sales Performance Management software directly impacts both sides of the coin by fusing culture and process together as one, via a mix of features like TV Leaderboards, contest and incentive automation, real-time data tracking, on-demand exception reporting, performance scoring and other functions.

Ambition , along with a host of other tools such as LevelEleven and Rivalry are taking the lead in creating sales management software that, unlike gamification alone, operates on the left side of the sales stack.

For companies looking to establish an activity-driven, competitive culture, or, looking to automate real-time recognition and insights regarding performance, these tools are right on the money.

Inside sales teams or brokerage firms, in particular, are the perfect foils for sales performance management software, especially those who have a Millennial-driven sales force.

To learn more about Sales Performance Management software, download The Ultimate Toolkit for Your Salesforce or The Inside Sales Software Guide for 2015 .

Thanks for reading and best of luck to your sales team in 2016.