Paulette Filion and Judy Paradi are partners at StrategyMarketing.ca and have run their own businesses for more than 20 years. Paulette is an expert in financial services and Judy a marketing expert. The partnership was formed in response to the gap between what the financial industry offers and the expectations of women they seek to attract and retain. Our focus is helping the financial community understand the perspective of the female client and engage women on their terms. We achieve our goal through speaking engagements, workshops/training, marketing programs and as consultants. Learn more here.